Our task was to design the flow, layout, and guest experience across a massive venue, from strategic vehicle displays to live entertainment and ceremonial moments. Everything had to be choreographed to reflect ADMC’s sophistication while ensuring the space remained functional, celebratory, and visually unforgettable.

Guests entered through a dramatic welcome tunnel, lit with brand messaging and statement visuals to set the tone. Inside, we curated elegant car display zones, complemented by live acts, finger food stations, and ambient music to energize the space. The highlight of the night was a show-stopping reveal moment, where the ADMC Director activated the showroom lights with an interactive gesture, illuminating the entire venue and officially marking its opening. The result: a bold, immersive launch worthy of the region’s automotive elite.