EVENT & ACTIVATION + Internal Event
JEDCO
COOKING DAY EXPERIENCE
Right after Saudi National Day, on September 25, the International Day of Cooking: JEDCO wanted to extend the spirit of celebration into something more personal and engaging for their team. The goal: to create a unifying in-office experience that celebrated Saudi culture through taste, creativity, and collaboration.
We transformed the JEDCO headquarters into an interactive culinary space: a day of flavors, aromas, and shared laughter. Multiple cooking stations were designed, each reflecting a different facet of Saudi cuisine: from light starters to traditional mains to classic desserts. Led by renowned Saudi chefs, employees participated in live masterclasses, learning, tasting, and connecting beyond the workspace
Our team managed the experience end-to-end: from creative concept and spatial design to full production and fabrication. Every table, ingredient, apron, and branded element was thoughtfully crafted to create a seamless blend between professional finesse and cultural warmth. The result was more than an event, it became a celebration of unity, culture, and creativity within the workplace.
A. BRANDING & COLLATERALS
B. PRINTING & EXECUTION
C. LIVE ACTS & ENTERTAINMENT
D. GUEST EXPERIENCE MANAGEMENT