The event needed to strike the perfect balance between modern tech energy and Saudi cultural warmth. From hosting high-profile guests in KAFD to bringing the “Globant Playground” to life with hands-on activations, every detail had to echo the brand’s global innovation; with a local touch.

We designed a sleek, tech-driven atmosphere with a powerful opening moment: the founder and Saudi MD placed their handprints on a digital screen, triggering a dynamic light show that lit up the Globant logo at the entrance. Scattered throughout the space were interactive zones inspired by the brand’s Playground concept, curated mixers, violin sets, a live DJ, and personalized giveaways; all wrapped in the spirit of Saudi hospitality.